by U|M | Aug 30, 2013 | Design is everything/Everything is design, Food & Beverage, Inspiring design, Observations
Here at U|M we’ve long been fascinated by the idea that “Design is everything/Everything is design.” It’s our own handy mantra, a reminder that inspiring, elegant design isn’t just confined to what’s on the displays right in front...
by U|M | Aug 13, 2013 | Brand consistency, Food & Beverage
This marketing faux pas gave us a bit of a chuckle on Sunday: “Oysters medium fresh” — isn’t that like, “Milk hopefully homogenized”? But then, it also reminded us of just how dicey efforts at brand messaging can be if marketers...
by U|M | Jul 21, 2013 | Client work, Food & Beverage, Uncategorized
We’re fresh off of a shoot for our great new client, Air Gourmet. Their focus is providing food and beverage for most of the private jets that fly in and out of LAX and other SoCal airports. As you can imagine, when you’re serving presidents, royalty and...